Archive for December, 2009

Motorcity in Dubai – Living the Automotive Dream

December 30th, 2009



They do things differently in Dubai, a perfect example being Dubai Sports City, the world’s first dedicated Sports City and a place where people can celebrate sporting excellence in all its various guises. The launch of MotorCity in Dubai has undoubtedly taken Dubai’s ability to turn dreams into a reality that one stage further.

Ever since the days of Henry T. Ford, man has had a fascination with the motor car and all its facets. The unique sound of the engines, the beauty and sophistication of the design through to the sheer exhilaration of the drive itself. All of these qualities and passions have now come together in one very unique place, MotorCity in Dubai.

A testimony to the passions inspired by the motor car, MotorCity is a place where you can live and breathe every aspect of the automotive world. A place of work, a place to live and a place of dreams. This can only be MotorCity in Dubai.

Motorcity is fact split up into a number of key areas, Business Park MotorCity, Uptown MotorCity, Green Community MotorCity, Dubai Autodrome and F1-X. Each one of these key areas come together to form a self-sustained city, a place of family fun, exhilaration and high octane entertainment.

Dubai Autodrome will be the regions first fully integrated motorsports facility, incorporating not only an FIA sanctioned race circuit, but also a race and driving school and karting track. Designed to host automotive events up to world class standards, Dubai Autodrome is sure to prove one of Dubai’s main tourist attractions for many years to come.

Business Park MotorCity is designed to be the developments business centre, and a commercial hub for the automotive industry. Home to some of the leading names in the automotive industry, Business Park MotorCity will offer a range of high tech office solutions to give its residents one of Dubai’s most high powered commercial addresses.

Uptown MotorCity and Green Community MotorCity provide a wide range of superbly designed apartments and villas to cater for every taste and budget, and are sure to prove any motor enthusiasts dream.

If Uptown MotorCity and Green Community MotorCity are where the motor enthusiasts will choose to live, the F1-X is where they will truly live their dreams. A place where motor sport fans can really explore and experience the world of Formula One like never before. A place of thrills and entertainment, of shows and expo’s, F1-X will truly encapsulate the thrills and entertainment of the world of Formula One.

Dubai MotorCity looks certain to become the motor enthusiasts dream destination, and one of Dubai’s most popular tourist destinations. A place of high octane adventure and a place unlikely to be rivaled anywhere else on earth.

By: Mark J Burns

Auto Sales Training – Showing Key Ingredients For Car Salespeople to Close the Sale

December 29th, 2009



As a car sales trainer many of my students are always asking me if I could show them a new close. First of all there is NO one close that works all the time. What you fail to understand is that closing is one of the last steps to the sale. But in disguise it starts at the beginning. What do I mean by that?

Basic outline of steps to a sale:

1. First impressions
2. Greeting
3. Rapport building
4. Qualifying
5. Presenting the vehicle
6. Demonstrating the vehicle
7. Asking for the order
8. Getting a commitment to purchase
9. Pre-Closing
10. Re-Closing

If you notice above, closing is one of the last steps to a sale. So me teaching you to perform a quick close will not be effective. If you want success, then stick with the basics and stop skipping steps. You see, all of those steps are some form of closing disguised as another step. So closing starts the minute you established a first impression with your customer. So you must thoroughly go through the basic step before you can close the sale.

But more importantly, if you don’t follow up or prospect then you will have pretty much have no one to perform the basic steps to a sale on. So in order for you to get customers in front of you, you must prospect and follow up effectively.

Why would you skip steps?

The problem I see with most salespeople is that they want to take shortcuts and skip steps. Greet them properly, establish rapport with them and find their wants and needs. Present and demonstrate the product to build value etc (Building value will almost always justify the price of the vehicle). If you haven’t completed the basic step how can you expect to close the sale properly? You must work your way up to the close.

What if you just met a customer and they tell you they are here for a certain vehicle. What would you do next? Do you just dive right into your inventory and show them the vehicle? What happened to building rapport and qualifying? See, that’s how you’re skipping steps. You’re loosing sales because of this. And if you do close the sale then I’m sure it was a grinded out process based on price and not on value.

Quick Tip: Closing a sales based on prices is costing you a ton of money. If you want to earn a professional 6 figure income in the car business then you need to start selling on value not price. And that means following the basic steps of the sales process continuously with every single customer.

By: Mak Nawab

Auto Detailing – Why Keep Your Car Clean?

December 29th, 2009



San Diego is rich in things to do, with beaches, foothills, mountains, state parks with camping, fishing, hiking, and an array of agricultural fields. The best part of it all being in one central area is that your car could take you on a fantastic trip! It is also a known fact that just as much as you want to go to all those exciting place you want to keep the value of your car and keep it running and looking its best. I am sure with all those cool places you get to go your car gets a little dirty! Find a auto detailer close by to keep your car looking it’s best and keeping its value!

If you are someone who enjoys road trips, but who also worries about the consequences it may have for your car, just follow some simple guidelines and you will have no worries!

The primary thing that every car owner should do is keep on the scheduled maintenance for your car. The first is to get the oil and oil filter changed on a regular basis. It is recommended that you change your oil every 3,000 miles. Also changing the air filter frequently is important as well. You want to avoid clogs in your air filter since the air filter helps your car breathe easy and keeps the engine running longer.

Another aspect to check is your tire pressure. This is not only important for the longevity of your tires and helping your car run smooth but also in getting the best fuel economy.

It is also important that you make a conscious effort to drive better. Avoid coming to quick stops and taking off sharply, it’s not good for the engine!

All of these tips will help you maintain the value in your car; however the simplest way to keep the value in your car is by washing it. Who knew? The saying “looks aren’t everything” goes out the window when looking at a car. Especially in a place like San Diego where you car can accumulate a lot of grime and grit from the wonderful places you get to see. This is one of the top reasons that someone will or will not buy a car, thus presenting a great and simple way to maintain the value of your car. Protecting the value of your car is only one reason to wash it also.

Check out the other reason you should keep your car clean:

1. Washing your car regularly will prevent build up and erosion from forming on your car.

2. Keeps the bugs that hit your car from corroding the paint from the acids that are found in them.

3. Cleaning the wheels gets rid of the road grime and brake dust that accumulates on them which can lead to other major problems.

4. Keeps it shining by waxing after each wash.

5. It makes you feel better! Having a clean car will represent a nice, clean and happy you!

If you really have a desire to keep your car looking and running its bust, you should take your car to a professional auto detailer! They will really get your car looking great. They are in the business and know just what needs to be done. By taking to a professional detailer you will an extremely thorough cleaning, polishing and waxing of an automobile, both inside and out, to produce a show-quality level of detail.

By: Samantha Mccartney